Ask any agent on this coast how many houses they sold last year, then ask how many were ever advertised. The gap is the private market.

Why owners choose it

Discretion is the obvious reason, but it is rarely the main one. More often the owner is not certain they want to sell. Listing a house publicly is a commitment: it starts a clock, invites valuation gossip among neighbours, and makes withdrawal look like failure.

A private introduction carries none of that. If the number is not right, nothing happened.

What it means for a buyer

You will see fewer properties and you will see them earlier. You will also do more work up front, because private vendors expect proof of position before they open the gates. Have your financing arranged and your lawyer instructed before you start, not after you find something.

Expect to sign a confidentiality undertaking. Expect not to be sent a brochure.

How to actually get access

Introductions come from relationships, and relationships take time. The practical version: pick two or three agents who genuinely work the quarters you want, be specific about your brief, and be honest about your timeline. Vague buyers get sent listings. Specific ones get phone calls.

Being easy to reach matters more than people expect. The houses that move privately move quickly.